Trade fair booth design as a business card
Trade shows are excellent places to promote your company, to network and, of course, just to have a good meal and drink with like-minded people. Because all exhibitors at the fair came to the event with the same motives, it is extremely important that your exhibition stand is not only sleek and recognizably represented, but also stands out enough among all the other stands. The Dare Company is a marketing and communication agency with in-house designers, which also has experience in organizing trade show events. Therefore, let our designers design your exhibition stand!
Exhibition stand design with your corporate identity
Our designers find it one of the more enjoyable tasks: translating a corporate identity into a three-dimensional exhibition stand. With banners, counters, posters and all kinds of giveaways/corporate gifts that also represent the brand name, logo and corporate identity, we make sure you stand out at the trade show! The most important thing here is the unity that the booth exudes. Everything should breathe the represented organization and it should be very inviting for visitors to the fair to come and take a look. Preferably, they don't just come to pick up that free pen, lighter, drink bottle or a chocolate, of course....
Examples
Here are some of the trade show booths we have designed for our satisfied clients:
ER Capital
For our highly valued client ER Capital, for whom we also designed the website and performed various SEO and SEA activities, we were asked to design an exhibition stand for the Second Home Fair in the Jaarbeurs in Utrecht. Of course completely in the corporate identity of ER Capital, with a large banner above the stand, so it could be seen far across the fair. The counter ensures that people can be easily addressed, while at the same time the giveaways are well presented. For ER Capital, we designed water bottles, pens and chocolates with the company's logo and brand name. All items that visitors can use at the fair itself, as well as take out of their pockets elsewhere.
STAR Management week
Each year The Dare Company designs a booth for the STAR Management Week. In 2023, the theme was "Engage, Create, Inspire.". Since these three pillars were very important to the event and the organization, our designers had something to work with! They decorated the booth (again, of course) completely with STAR's corporate identity, depicting various members of the organization in a cut-out shape that also appears in the logo. In the process, four walls were designed; one wall forms the head and is at right angles to the other three, which represent the three pillars. The STAR exhibition stand is a good example of how we can convey an idea with three-dimensional design!
STAR
Each year during STAR Management Week there is also a beautiful booth designed by The Dare Company. In 2023, the theme was "Engage, Create, Inspire. Since these three pillars were very important to the event and the organization, our designers had something to work with. They decorated the booth (again, of course) completely with STAR's corporate identity, depicting various members of the organization in a cut-out shape that also appears in the logo. Four walls were designed; one wall forms the head and is at right angles to the other three, which represent the three pillars. The STAR exhibition stand is a good example of how we can convey an idea with three-dimensional design!
Stedelijk Gymnasium Schiedam
For the Stedelijk Gymnasium Schiedam (Schiedam Municipal School), The Dare Company previously revamped the logo. Our designers then translated this updated logo into the exhibition stand that the school can use on open days, taster days and promo days. The Greek columns from the logo are reflected in the round shapes that form the corners of the stand. In addition, the counter behind which the exhibitor can stand is also designed with the columns, while the logo appears on its front. The design makes it look like an ancient Greek pedestal - very relevant for a gymnasium, we thought!
Benefits of a Brochure:
- A brochure is tangible and concrete;
- A brochure allows you to put a lot of information about your organization, services or products that you carry;
- A brochure attracts the maximum attention of your customer
- There are many pages possible so your message or the information about your company comes across well to the target audience.
Wolters Kluwer
For Wolters Kluwer, The Dare Company has already realized several interesting communications. For example, we designed and developed a digital magazine and designed the advertisements. Therefore it was nice for us to transform the corporate identity with its characteristic colors into a striking exhibition stand. Extra striking in this exhibition stand is of course the entire wall of television screens, on which the promo video is played!
Do you want to stand out at a trade show with your organization?
Are you looking for a design agency that takes care of the entire process from designing to creating your booth? We provide a sleek design that completely matches the corporate identity and goals of your company. In addition, we like to think along with ideas about giveaways with printing! Curious about the costs for designing and printing an exhibition stand?
